Internet-маркетинг для чайников
Frank Catalano, Bud E. Smith
This update to Marketing Online For Dummies includes all of the great topics from the original book, plus an additional focus, Internet advertising, a very hot topic. The right Internet advertising campaign can cost very little and make a product launch or even a company a winner; the wrong approach can be a huge waste of time and effort. The authors have hands-on experience doing both guerrilla marketing and million-dollar deals in this critical area. Also covered in this edition is a quick-start guide to getting net-savvy, a survival requirement in the Web marketing world.
Categorie:
Anno:
2000
Edizione:
1
Casa editrice:
For Dummies
Lingua:
english
Pagine:
279
ISBN 10:
5845907098
ISBN 13:
9785845907097
Collana:
Для чайников
File:
DJVU, 12.32 MB
IPFS:
,
english, 2000